Saturday, July 30, 2011

Too early for an Obituary

Several people especially in India are quick to write the obituary of Test matches.Look at number of people viewing test matches, they say.What they do not seem to notice is that even when most of these ODI and 20:20 followers are asleep on 26th of December,thousands of Indians get up to watch what is usually a neutral Test for them.Thousands of Melbourne folks are at the MCG and Test Match is played in its best atmosphere. The next best is perhaps in the UK.It is fitting that these countries boast of the longest Test Tradition.

It is therefore befitting the tradition that India and england are involved in a marquee series that has the potential of anointing a new no.1 in the World Cup Year.India was the defending Test No.1 and a simple victory or a Drawn Series from position of strength would not have the same kind of impact as this one from a match down can have.

This is a series where the Radio coverage is missing on All India Radio.As the test Match special is available only on the net, the vast cricket following class in the rural areas with intermittent electricity and no free to air terrestrial broadcast on TV is generally left out.There was a time when the "away" ODIs were not covered by AIR and Doordarshan and now the away tests are not covered on Doordarshan and crazily enough ECB has chosen to sell Radio rights of a Test series involving India to an agency which do not have any means of broadcasting.As only Akashvani(and not the T&T version)can broadcast live news and, cricket is news legally, speaks poorly of ECB's marketing department.In effect it has shrunk the size of the possible followers of the series.

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